Meet Culture Where Brands FUSE connects brands to the live experiences, athletes, and culture that define the
modern moment — from the arena floor to the table, the festival to the screen.
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FINESSE UNIQUE SPORTS & ENTERTAINMENT TAMPA, FLORIDA • NATIONAL
Sponsorship Activation |   Live Events & Festivals   |    Athlete Partnerships  |   Digital Campaigns   |   Brand Strategy    |   Community Causes 

— About US Who We Are

FUSE is a sponsorship and entertainment agency built for the spaces where attention is earned, not bought — designing partnerships, live moments, and stories that people choose to be part of.

01

A Decade in Market

Built in 2014 and sharpened every season since — across sport, screen, and the table.

02

Sports & Talent

PGA, NASCAR, NCAA, MLB and NFL relationships that move real audiences.

03

National Reach

Based in Tampa, Florida and working coast to coast — wherever the moment lives.

— Our Services What We Do

Athletes & Sports — Natalie Decker, Wawa NASCAR program
01Athletes & Sports
01 — Athletes & Sports

Athletes &
Sports

NASCAR, NFL, PGA & NCAA talent — representation, sponsorship matchmaking, and activation that turns athletes into moments audiences remember.

Arts & Entertainment
02Arts & Entertainment
02 — Arts & Entertainment

Arts &
Entertainment

Film, music & television. Talent and brand integrations that place partners inside the culture people choose to watch, hear, and share.

Events & Marketing
03Events & Marketing
03 — Events & Marketing

Events &
Marketing

Tradeshows, festivals & hospitality. Experiential builds and on-site activations designed around the moments that matter most.

Community & Causes
04Community & Causes
04 — Community & Causes

Community &
Causes

Purpose-driven partnerships that connect brands to the communities they serve — built for real impact, not just impressions.

02 Selected partnerships

Featured Case Studies.

Natalie Decker in her Wawa firesuit at the track
Sponsorship StrategyAthletes & TalentMedia

Natalie Decker × Wawa.

Wawa's sponsorship of Natalie Decker's return to NASCAR — as a first-time mom — at the Wawa 250 in Daytona turned one race weekend into a national media moment, from a live Fox & Friends segment to 1.2M+ social views.

$700K+Exposure value
~7×Return on investment
1.2M+Social views
View case study
Chefs plating live at the Heritage Fire culinary event
Live EventsHospitalityPartnerships

Heritage Fire × Whiskies of the World.

A live-fire culinary tour powered by a21 — pairing open-flame cooking, premium spirits, and an audience of food-obsessed guests into a touring hospitality platform that brands could own city by city.

Multi-cityTouring program
Open-flameCulinary format
PremiumBrand audience
View case study
David Ortiz taking a selfie with a gym full of cheering children
Community & CausesAthlete PlatformStorytelling

The David Ortiz Children's Fund.

Aligning brands with Big Papi's mission to give children in New England and the Dominican Republic access to life-saving pediatric cardiac care — turning star power and sponsor support into moments that change lives, not just impressions.

Two nationsChildren served
Life-savingCardiac care
Mission-ledBrand storytelling
View case study

— FINESSE UNIQUE SPORTS & ENTERTAINMENT From The News Room

Full Circle Lithium Corp. and its FCL fire-extinguishing solution will sponsor Joey Gase at Daytona. Image from Joey Gase Motorsports.
Aug 20 2026

Full Circle Lithium Corp. partners with Joey Gase Motorsports for multiple races in 2026

Full Circle Lithium Corp. and its FCL fire-extinguishing solution will sponsor Joey Gase at Daytona. Image from Joey Gase Motorsports. Full Circle Lithium Corp. and its...
Aug 05 2026

Joey Gase Motorsports Continues Building Through Determination in NASCAR’s O’Reilly Auto Parts Series

For many NASCAR fans, race day is all about the action on the track. Behind the scenes, however, independent teams face a very different race—one that involves...
Jul 21 2026

Baha Mar unveils lineup for Bahamas Culinary & Arts Festival

Baha Mar in the Bahamas has announced the return of its fifth annual Bahamas Culinary & Arts Festival on Oct. 21 to 25. The luxury resort destination's premier...

We don't just place LOGOS.
We build MOMENTS that
MOVE PEOPLE — and Revenue.