WHO WE ARE
FUSE (Finesse Unique Sports & Entertainment) is a sponsorship and storytelling agency with roots in print publications, events, and brand integrations — starting with PGA Golf and NCAA Basketball, expanding through Bowl Games, MLB, NFL, and becoming a powerhouse in NASCAR and beyond. Our team delivers authentic, measurable partnerships across sports, motorsports, charity events, food/wine festivals, and digital media.
Pro & college sports (NFL, NCAA Bowl Games, MLB)
Motorsports (NASCAR Cup/Xfinity/Truck/ARCA, Grassroots)
Film & Entertainment Integrations
Charity & Community Events
Lifestyle & Digital Launches
BRANDS THAT TRUST FUSE
MEET OUR TEAM
JOHNNY WILSON
Founder/President
Over 20 years building sponsorships from print/keepsake publications to pro sports (PGA, NCAA, MLB, NFL) and major NASCAR deals (Wawa, RTIC, Colgate/Speed Stick, Cracker Jack Cracker Jill campaign).
DAVE MURPHEY
Chief Strategy & Partnerships Officer
Decades leading corporate partnerships, sponsorships & integrated media for The Orange Bowl Committee (NCAA) , Miami Dolphins, (NFL) Miami Marlins ( MLB) , and Washington Commanders(NFL) — Nationally recognized expert in multi-channel brand strategies and implementation.
JASON RIGGS
Sales Director
Media and creative strategist driving client acquisition, TV integrations, design, and marketing execution.
KIARA JOY
FUSE Administration
Oversees FUSE social media channels, research optimization and company administravie functions.
Ryan Hiser
NASCAR Sales Executive
Helping brands accelerate their growth through NASCAR sponsorships, corporate hospitality, and custom marketing partnerships that create lasting business impact.